For website development strategies, social media is not merely about using some icons on website headers and footers, and asking users to connect.

Gryphon IT team has social media experts who understand how to use Twitter, Facebook LinkedIn for marketing and connecting with the audiences.We prepare plans to use social media to add visibility and brand awareness of your business.

Research shows that organizations have hundreds and thousands of fans and followers who follow business updates on social media, and spread the message in their network. When implemented strategically, social media leads to amazing results with more leads and hence more conversions.


We provide specialized consultancy services for social media strategy, planning, management, and reporting/analytic. We develop specific strategies for marketing campaigns, editorial calendars, and map these with ROI objectives.The team is experienced to plan measurable goals for twitter, Facebook and LinkedIn, with an eye for creative design aspects to plan and design adverts, and using relevant keywords for target audiences.

Research & Insight:

We help you listen to conversations throughout social media relevant to your brand, products, services, competitors and sector. Through conversation audits, influence research or on-going social media monitoring, we help you understand not just the volume and topics of these conversations, but more importantly, the underlying issues and sentiments, the influencers driving the conversations and what actions to take as a result.

Implementation & Engagement:

Once the strategy is formulated after consultation, the plan is forwarded to an engagement team. They implement the social media strategy into the web applications, whether for sharing, following, or by having meaningful conversations with people and igniting positive word of mouth through your social media avenues. We combine our deep understanding of your brand and marketing communications with strategic, creative and technology skills, underpinned with an innate sensibility for social media.